I've been exploring some significant shifts in the global economy and wanted to share a few insights from my latest Linkedin Newsletter Global Insights, now reaching over 53,000 subscribers.
Here are the trends that stand out.

Starbucks offers another example of maintaining brand consistency while respecting local cultures. When expanding into Japan, the company hired local designers to incorporate Japanese architectural features, ensuring that Starbucks feels both global and local at the same time.

Women We Admire is pleased to announce The Top 50 Women Leaders of Vancouver for 2024. Known for an abundance of natural beauty and plenty of outdoor activities, it’s no wonder some of Vancouver’s top industries include forestry, natural resources, and tourism. But the diverse, affluent economy is also built around clean technology, entertainment and film, construction, finance, aviation, and even video games.

Top 15 Marketing Experts in Vancouver in 2024 Vancouver, a multicultural city in British Columbia, Canada, is renowned for its stunning natural beauty, including mountains, ocean, and lush parks, as well as its high quality of life. The city boasts a diverse economy with key industries such as technology, film and television, tourism, and natural resources, and is recognized for its commitment to sustainability and green initiatives. Home to a dynamic community of marketing professionals, Vancouver excels in digital marketing, brand strategy, content creation, and public relations. These experts leverage the city’s innovative and entrepreneurial spirit to create cutting-edge campaigns.

“You don’t have to leave your values at the door when you come to work,” says Harvard Business School Professor Rebecca Henderson. Her course on Sustainable Business Strategy, which I completed in 2021, left a lasting impression with this insight.

In an era demanding ethical and sustainable practices, businesses have the unique power to drive profound change. As leaders, we must embrace this role and use our careers to create a better future.